Privacy policy

Last updated: 08-12-2025

This Privacy Policy describes how Authayn Pte Ltd (UEN: 202423435Z) ("Authayn", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.authayn.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, newsletter subscriber, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law, including notification where required under Singapore's Personal Data Protection Act 2012 (PDPA).

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations (including the PDPA), enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

· Contact details including your name, email address, and phone number

· Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number

· Account information including your username, password, security questions and other information used for account security purposes

· Newsletter and content preferences including your subscription preferences and content interests

· Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services 

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect about Your Usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

· Companies who support our Site and Services, such as Shopify

· Our payment processors, who collect payment information (e.g., credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you

· Email service providers and marketing platforms

· Analytics provider. 

When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy and applicable law. Also see the section below, Third Party Websites and Links.

How We Use Your Personal Information

· Providing Content and Services. We use your personal information to provide you with the Services, including to send you our newsletter and blog content, manage your subscriptions, send notifications related to your account, create and maintain your account, and provide other features and functionalities related to your account.

· Processing Orders. If you make purchases through our Site, we use your personal information to process your payments, fulfill your orders, arrange for shipping, facilitate any returns and exchanges, and provide customer support related to transactions.

· Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. You can opt out of marketing communications at any time using the unsubscribe link in our emails.

· Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.

· Communicating with You and Service Improvement. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.

· Legal Compliance. We may use your personal information to comply with applicable laws and regulations, including Singapore's PDPA and other data protection requirements.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see https://www.shopify.com/legal/cookies. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and service providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent other forms of data collection such as server logs that are necessary for site functionality. 

How We Disclose Personal Information 

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy and applicable law. Such circumstances may include:

· Service Providers: With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, email delivery, fulfillment and shipping).

· Business and Marketing Partners: With business and marketing partners to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.

· With Your Consent: When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.

· Business Transfers: In connection with a business transaction such as a merger, sale of assets, or bankruptcy.

· Legal Obligations: To comply with any applicable legal obligations (including to respond to subpoenas, court orders, and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others. 

We do not sell your personal information to third parties for monetary consideration. We do not use or disclose sensitive personal information without your consent.

User Generated Content

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

Third Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. 

Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended for individuals under the age of 18, and we do not knowingly collect personal information from anyone under this age. The age threshold reflects our internal policy and risk assessment under Singapore’s Personal Data Protection Act (PDPA).

If you are a parent or legal guardian and believe that a child has provided personal information to us, please contact us using the details below and we will take reasonable steps to delete such information.

As of the Effective Date of this Privacy Policy, we are not aware of collecting, using, or disclosing personal information of individuals under 18.

Security and Retention of Your Information

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, please be aware that no security measures are perfect or impenetrable, and we cannot guarantee absolute security. In addition, any information you send to us may not be secure while in transit. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations (including under Singapore law), resolve disputes or enforce other applicable contracts and policies. Generally, we retain personal information for as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required or permitted by law.

Your Rights Under Singapore Law

Under Singapore's Personal Data Protection Act (PDPA), you have the following rights in relation to your personal information:

· Right to Access: You may request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.

· Right to Correction: You may request that we correct inaccurate or incomplete personal information we maintain about you.

· Right to Withdraw Consent: Where we rely on consent to process your personal information, you may withdraw this consent at any time. However, this will not affect the lawfulness of processing based on consent before its withdrawal.

· Right to Data Portability (as and when in force): You may request to receive a copy of your personal information in a commonly used format and request that we transfer it to another organization where technically feasible.

· Managing Communication Preferences: We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made. 

You may exercise any of these rights by contacting us using the contact details provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. We will respond to your request within the timeframes required under the PDPA (generally within 30 days).

Cross-Border Data Transfers

Your personal information may be transferred to, stored, and processed in countries outside of Singapore, including countries that may not have data protection laws equivalent to those in Singapore. When we transfer your personal information internationally, we take appropriate safeguards to ensure your information remains protected in accordance with this Privacy Policy and applicable law.

For transfers to countries without adequate data protection laws, we rely on appropriate transfer mechanisms or other legally recognized methods to ensure your data is protected.

Complaints and Data Protection Officer

If you have complaints about how we process your personal information, please contact us using the contact details provided below. We will investigate and respond to your complaint within a reasonable timeframe.

If you are not satisfied with our response, you have the right to lodge a complaint with the Personal Data Protection Commission of Singapore (PDPC) at https://www.pdpc.gov.sg.

For data protection inquiries, you may contact our Data Protection Officer by filling this Form

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us at Form

Authayn Pte Ltd
UEN: 202423435Z
Singapore

Effective Date:08-12-2025
© 2025 Authayn Pte Ltd. All rights reserved.